Build your ethical brand

The strongest brands don’t just speak — they resonate.


They understand the real reasons people say yes, the emotional needs beneath surface behaviors, and the subconscious patterns that drive decisions.

As The Marketing Psychologist™, I help ethical founders and businesses build brands with depth, clarity, and integrity.

This isn’t about pressure tactics or playing games — it’s about solving the invisible misalignments holding your business back.

When your brand reflects both your values and your audience’s emotional reality, everything clicks.

  • Chelsea is one of the most creative and impactful professionals I have worked with in my career. I can’t recommend Chelsea enough to forward-thinking organizations who are ready for some vulnerability and to take the next step in their growth.

    Calvin N. | PODS

  • If you are looking for someone who truly understand marketing, Chelsea is your person! She has worked tirelessly for me. Chelsea does what she says she will do and has hit every deadline she has given. It has been a fabulous experience working with her!

    Dr. Debora Trimpe | Prime Performance Strategies

  • Chelsea is a true gem to work with. Her digital intelligence and understanding of the digital landscape and how it can impact a company’s long-term goals of awareness, engagement, and growth is second to none.

    Kim L. | LocaliQ

  • Chelsea’s work with our team went far beyond expectations. She didn’t just provide ideas—she implemented real, tangible solutions that made an immediate impact.

    Michael Gillespie | BlueEQ™

  • Working with Chelsea has been incredible! Her insights on unifying our message, social media, and website alignment were invaluable. She has a gift for spotting growth opportunities. I highly recommend her to anyone looking to expand and elevate their business.

    Jessica Fonte MS, LPCC, NCCJessica Fonte MS, LPCC, NCC | AquaEdge

a way to solve for the unseen

  • Data-Driven Strategy That Eliminates the Guessing

    Use behavioral science to craft messaging and offers that align with how people think, decide, and buy.

  • Psychology-Based Messaging That Converts

    Apply neuromarketing principles to increase engagement, conversions, and customer retention—without wasting ad spend.

  • Ethical and Authentic Influence Without Manipulation

    Leverage consumer psychology to create authentic, trust-driven marketing that resonates and builds long-term loyalty.

Whether you’re refining a brand, starting fresh or ready to sustainably scale, your audience is already telling you what they need.

The question is — are you listening at the right level?

Together, we’ll uncover:

  • The emotional motivators behind your ideal customer’s decisions

  • The subconscious patterns shaping your brand perception

  • The value aspirations that align your vision with theirs

  • A clear, actionable path to ethical, psychology-informed growth

  • Trust-building shifts that lead with empathy, build through reciprocity and create lasting, emotionally engaged audiences

Now is the time to stop marketing from a place of guessing and start marketing from a place of knowing.

What We Create Together

IS THIS FOR ME?

  • Because 95% of buying decisions happen in the subconscious mind.

    That means most of your current marketing efforts are only speaking to the 5% that’s logical — while the rest of the decision-making process remains untouched.

    With marketing psychology, you can:

    • Clarify your message so it lands where it matters most

    • Connect emotionally without ever manipulating

    • Create belonging, not just awareness

    • Convert ethically, because trust was built first

    And the result?
    Marketing that feels good — to you and to them.

  • My journey from USC psychology research to transformational marketing stems from a deep fascination with human behavior and authentic connection. I've walked this path not just as a consultant but as a business owner, combining academic understanding with real-world application to help purpose-driven entrepreneurs create lasting impact.

  • Book a free, no-pitch consultation where we'll explore your current challenges through a psychological lens and uncover opportunities for deeper customer connection. This isn't about quick fixes — it's about transforming how you approach marketing from the inside out.

JOIN My EMAIL LIST

Let’s build a community of people recentering business around humanity.

Opting in for my email list means learning how to look through the lens of psychology.
Ready to go? Sign up below.